What is Pelican State Protection?
A home and business security company, Pelican State Protection provides property owners with security services and products such as surveillance video monitoring, fire alarms, and home automation among others.
The Challenge
Pelican State Protection challenged the Catapult team with developing a website they could use to market the company. The content needed to present them as a professional and well-established company while also portraying their sincerity in wanting to assist people with property security. They had little brand foundation and needed a website they could use to move forward with their company.
"Like the pelican we are named for, we stay alert and observant to keep watch and protect you against anything that comes your way."
Behind the Copy
The chosen tone was a blend of professional, friendly, and comforting. Copy was written to provide a feeling of safety while also showcasing Pelican State Protection’s knowledge and expertise within the industry.
