What is Zephyr Diamond?
Zephyr is a startup, online fine jewelry store that established a new way to purchase fine jewelry.
Target Audience
Men and women ready to propose to their significant others.
The Challenge
Zephyr challenged the Catapult team with writing a script for a video that would be published on its Facebook Ads, IndieGoGo Campaign, and website. It required a sincere and caring tone that also established professional credit to the speaker. The script needed to be written in a manner that was comfortable to speak and that fit the client’s normal language rhythms.
